Sponsor Our Exclusive Network of Influencers and Celebrities
About Roxstar
Roxstar, established in 2004, is a leading luxury agency in Africa and the only Travellermade Serandipians luxury agency on the continent. With our head offices in South Africa, we cater to a global clientele. Our expertise extends to both high-end FIT leisure travel and a substantial corporate division specialising in incentives, events, and corporate travel. At Roxstar, we go beyond traditional travel services. In addition to curating exceptional travel experiences, we organise a wide range of events, including weddings, concerts, fashion shows, and brand launches. Our continuously growing network of business hubs ensures that our clients and their travelers benefit from the knowledge and support of a local Travel Management Company (TMC) no matter where they are in the world. We prioritise data integrity, quality assurance, and risk management to ensure seamless travel experiences in any local conditions. Roxstar Concierge was created with the purpose of offering a unique concierge service that provides privileged access to the most sought-after experiences and opportunities life has to offer, all while minimising stress and delivering on our promises. When you book with us, you gain access to our "preferred partner" status with leading hotels such as Hyatt Prive Hotels, Preferred Hotels, and Hilton Impresario. Additionally, as a member of TRAVELLERMADE, the world's leading luxury travel network, our team has access to the most renowned and unique properties worldwide.
The Purpose of the Proposal
This proposal seeks sponsorships from hotels, airways, restaurants, and experiences to support the Roxstar Ambassador Program. Roxstar aims to establish partnerships for financial or barter agreements covering operational costs like accommodation, F&B, and transport.
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In return, Roxstar offers substantial media exposure through an aftermovie, wide platform reach including channels like SuperSport, social media amplification, and collaborative opportunities with influencers and celebrities. This sponsorship will position brands prominently, enhancing their image and expanding their reach through unique networking and collaboration prospects.
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Ultimately, this partnership aims to mutually benefit both Roxstar and its sponsors by elevating brand visibility and supporting remarkable travel experiences.
Media Benefits for Sponsors
Role of the Ambassador
By fulfilling these roles, ambassadors actively promote sponsors' brands, generate awareness, and drive engagement among their large audience. Their content creation, social media promotion, use of unique codes, and regular reporting and communication contribute to the overall success of the Roxstar Ambassador Program and help sponsors gain significant exposure and brand recognition.
Content Creation
Ambassadors are tasked with producing high-quality content that showcases the unique experiences, accommodations, and attractions provided by partner entities. This includes photos, videos, stories, and blog posts highlighting the travel packages' beauty, luxury, and excitement. By generating compelling content, ambassadors help spark interest and desire among their audience to explore the offerings of the sponsors.
Use of Unique Codes
Ambassadors receive unique codes to incentivize their audience to book travel packages and services through Roxstar. They promote these codes to their followers, offering exclusive discounts or benefits. This strategy not only tracks the success of their promotional efforts but also rewards ambassadors for driving bookings and generating business for the sponsors.
Social Media Promotion
Ambassadors leverage their social media platforms, including Instagram, YouTube, TikTok, and personal blogs, to share and promote Roxstar's travel experiences. They engage their audience by offering personal insights, recommendations, and behind-the-scenes glimpses, fostering an authentic connection. This social media presence allows ambassadors to effectively influence their followers, encouraging them to discover and explore the sponsors' brands and offerings.
Reporting and Communication
Ambassadors are required to keep in regular contact with the Roxstar team, providing updates on their content creation, engagement metrics, and any challenges or opportunities they encounter. This consistent communication helps Roxstar better support the ambassadors, ensuring effective collaboration. It also facilitates ongoing feedback and adjustments, optimizing promotional efforts to maximize exposure and impact for the sponsors' brands.
Key Partnerships and Media Reach
SuperSport
Roxstar's partnership with SuperSport, a leading sports television network in Africa, offers sponsors a substantial advantage. SuperSport's extensive reach across the continent attracts millions of viewers. This collaboration provides sponsors with prime advertising space within SuperSport's programming, offering a unique platform for brand showcase. The professionally produced aftermovie, featuring highlights from the ambassador trips, will be aired on SuperSport, ensuring significant exposure and brand recognition. This opportunity allows sponsors to effectively connect with a diverse audience and promote their offerings.
Brand Event
Partner with us and elevate your brand with exclusive events!
At Roxstar, we specialise in creating bespoke brand events that are tailored to showcase and elevate your brand. As a sponsor, you'll have the opportunity to collaborate with us and host unforgettable experiences that leave a lasting impression on your target audience.​
Sponsorship Options
Our aim is to craft a partnership that precisely meets sponsors' needs and maximises the benefits and exposure they gain. We are committed to flexibility in customising sponsorship options to suit sponsors' preferences and ensure a successful collaboration. Let's discuss your specific requirements and explore how we can develop a tailored sponsorship package that aligns with your goals.